Apple Care Package
Apple Care Package
Industry:
Industry:
Communication
Family
Communication
Family
Duration:
Duration:
24 hrs
24 hrs
Role:
Role:
UI/UX Designer
UI/UX Designer
Team:
Team:
Rohina Ghandi
Elise Kim
Ani Nyugen
Rohina Ghandi
Elise Kim
Ani Nyugen
CONTEXT
We Suck At Communicating With Our Parents
As young adults navigating new lives, we often get distracted and unintentionally neglect reassuring the people who love us most.
RESEARCH
Young Adults & Parents: Love Each Other, Different Bandwidth
Parents hold back to avoid being annoying, young adults get busy, and both miss each other's signals despite caring deeply.
Narrowing In On The Common Check-In Points
Parents check-in with the same questions
And what's interesting is that Apple already has all this data…
SOLUTION
Apple Care Package
Send a collection of your Apple Widgets to give one-click updates to your parents.
Choosing iMessage As The Medium
Parents prefer familiar tools, so keeping this feature in messages ensures they're comfortable and already connected with their kids.
Parents aren't tech savvy, so keeping this feature in messages ensures they're in an environment they are comfortable and already connected with their kids.
Designing With Smart Defaults
Have widgets automatically pop up based on your recent data, allowing for an immediate send with no effort.
Lightweight Interaction to Toggle Information Type & Its Level of Detail
Flexibility encourages sharing—letting the child choose, like sharing their city instead of a live location or skipping fitness updates, makes them more comfortable.
An Emphasis on Glanceability
We simplified the UI to be as effective as possible. Giving the most relevant information upfront and increasing readability
Balancing Keeping Things Fresh But Low Friction
Your care pack will automatically change as the stats from your different apps change. This means you don’t have to be prompted to send your care pack every day. Your parent can reference the same message until it gets lost in your chat.
Your care pack updates automatically with app stats, so parents can reference it without daily prompts.
DEEP DIVE
Presenting to a Room of NYC's Top Designers
Prototypes From The Cutting Room Floor
Would love to share the ideas that got us to our final solution at an interview or coffee chat :D
CONTEXT
We Suck At Communicating With Our Parents
As young adults navigating new lives, we often get distracted and unintentionally neglect reassuring the people who love us most.
RESEARCH
Young Adults & Parents: Love Each Other, Different Bandwidth
Parents hold back to avoid being annoying, young adults get busy, and both miss each other's signals despite caring deeply.
Narrowing In On The Common Check-In Points
Parents check-in with the same questions:
And what's interesting is that Apple already has all this data…
SOLUTION
Apple Care Package
Send a collection of your Apple Widgets to give one-click updates to your parents.
Choosing iMessage As The Medium
Parents aren't tech savvy, so keeping this feature in messages ensures they're in an environment they are comfortable and already connected with their kids.
Designing With Smart Defaults
Have widgets automatically pop up based on your recent data, allowing for an immediate send with no effort.
Lightweight Interaction to Toggle Information Type & Its Level of Detail
Flexibility encourages sharing—letting the child choose, like sharing their city instead of a live location or skipping fitness updates, makes them more comfortable.
An Emphasis on Glanceability
We simplified the UI to be as effective as possible. Giving the most relevant information upfront and increasing readability
Balancing Keeping Things Fresh But Low Friction
Your care pack updates automatically with app stats, so parents can reference it without daily prompts.
DEEP DIVE
Presenting to a Room of NYC's Top Designers
Prototypes From The Cutting Room Floor
Would love to share the ideas that got us to our final solution at an interview or coffee chat :D
Apple Care Package
Apple Care Package
Industry:
Communication
Family
Duration:
24 hrs
Role:
UI/UX Designer
Team:
Rohina Ghandi
Elise Kim
Ani Nyugen